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Markup

Sets a selling price by adding a markup to cost.

Interactive inputs coming — use the formula and example below.

Rechenbeispiel

A $60 cost with 50% markup sells at $90.

So funktioniert's

  • Use the formula below with your own figures.

Die Formel

Price = cost × (1 + markup%).

Rechenbeispiel

A $60 cost with 50% markup sells at $90.

Häufige Fragen

Markup vs margin?

They differ — a 50% markup is a 33% margin.

How to price?

Balance markup with what the market will pay.

Tipps

  • Know your break-even before scaling spend.
  • Separate margin from markup when pricing.
  • Discount future cash flows to value projects.

Begriffe

Break-even
Where revenue covers costs.
Margin
Profit as a percent of price.
NPV
Discounted value of future cash flows.